Digital Arab Agency sets up email, WhatsApp and CRM automation for businesses in Dubai, the UAE and Qatar. Every new lead gets a fast reply, every customer gets the right follow-up, and your team stops doing the same tasks by hand. Automation setup starts from AED 4,000.
OUR PROCESS
Most automation projects fail for simple reasons: the customer journey was never mapped, the data is messy, and nobody looks after the system once it’s live. We fix those three things first.
01
We map every step from first enquiry to repeat purchase, and decide where an automatic message actually helps.
02
HubSpot, Zoho, Klaviyo, Salesforce or another tool, chosen for your team size, budget and existing systems, then connected to your website, forms, WhatsApp and store.
03
Emails, WhatsApp messages and tasks written in English and Arabic, with triggers, delays and conditions set for each audience.
04
We test every workflow before launch, then track opens, replies, sales and revenue from automation, and improve it every month.
This service is about automating your marketing and follow-up. If you need a CRM built or customised from scratch, see custom CRM development. For getting new leads in the first place, see lead generation.
Which messages to send, to whom and when, mapped against your sales process and goals.
Account setup, pipelines, properties, forms and integrations, so marketing and sales work from the same data. See custom CRM development.
Email and SMS flows for online stores: welcome, browse and cart abandonment, post-purchase and win-back. See e-commerce development.
Automatic emails and WhatsApp messages that keep in touch with leads until they're ready to buy. See lead generation.
WhatsApp Business API messages for new enquiries, booking reminders, order updates and follow-ups, with a handover to your team when needed.
Welcome series, onboarding steps, renewal reminders and re-engagement campaigns that keep customers coming back.
Lists and messages based on what people bought, clicked or asked about, in English or Arabic.
Points for actions like opening emails, visiting pricing pages or booking calls, so your sales team calls the hottest leads first.
Dashboards for opens, clicks, replies, conversions and revenue from each workflow. Email and message copy is written by our creative content team.
PRICING
| Package | What you get | Price |
|---|---|---|
| Automation Audit | Review of your current setup with a prioritised fix list | AED 1,500 |
| Starter Setup | Up to 5 workflows (welcome, lead follow-up, abandoned cart), CRM connection | AED 4,000 |
| Growth Setup | Full HubSpot, Zoho or Klaviyo setup, up to 15 workflows, lead scoring and reporting | From AED 12,000 |
| Monthly Management | New workflows, testing, copy updates and monthly reporting | From AED 1,500 / month |
Platform licences (HubSpot, Klaviyo, WhatsApp Business API) are paid separately.
PLATFORMS
| Platform | Best for | Strengths | Watch out for |
|---|---|---|---|
| HubSpot | Service and B2B companies that want CRM and marketing in one place | Easy to use, strong email and CRM | Costs rise quickly on higher tiers |
| Zoho CRM | Small and mid-size businesses on a budget | Low cost, many connected Zoho apps | Takes more configuration to set up |
| Klaviyo | Online stores | Strong e-commerce email and SMS flows, Shopify integration | Not a full sales CRM |
| Salesforce | Larger companies with complex sales processes | Very flexible and powerful | Higher cost and longer setup |
ESSENTIALS
| Automation | What it does |
|---|---|
| Instant lead reply | Sends an email or WhatsApp message within minutes of a new enquiry |
| Lead follow-up sequence | Follows up over 1 to 2 weeks with useful information until the lead replies or books |
| Welcome series | Introduces your brand to new subscribers or customers |
| Abandoned cart | Reminds shoppers about items left in their cart |
| Review request | Asks happy customers for a Google review after a purchase or service |
| Re-engagement | Wins back customers who haven’t bought in a while |
| Seasonal campaigns | Ramadan, Eid, White Friday and National Day offers scheduled in advance |
COMPARISON
| CRM | Marketing automation | |
|---|---|---|
| What it is | A database of your contacts, deals and conversations | Tools that send messages and run tasks automatically |
| Main users | Sales team | Marketing team |
| Typical tasks | Track deals, log calls, manage the pipeline | Send emails and WhatsApp messages, score and nurture leads |
| Best used | Together with automation | Together with a CRM |
Automation uses CRM data to send the right message, then sends the results back to the CRM.
An automation audit costs AED 1,500 and a starter setup AED 4,000. A growth setup starts from AED 12,000, and monthly management from AED 1,500. Platform licences are paid separately.
HubSpot suits service and B2B companies, Zoho suits smaller budgets, Klaviyo suits online stores, and Salesforce suits larger companies with complex sales processes.
Yes. Using the WhatsApp Business API, we set up instant replies, booking reminders, order updates and follow-ups. Messages follow WhatsApp’s template and opt-in rules.
A starter setup usually takes 1 to 2 weeks, and a growth setup 4 to 6 weeks.
Yes. Our content team writes every email and message in English and Arabic.
A CRM stores your contacts and deals. Marketing automation sends messages and runs tasks automatically. They work best together.
Yes. We start with an audit, fix broken workflows and data, then build what’s missing.
